Sparkle Announces Second PoP in Thessaloniki, Expands Reach in Greece, Balkans

Sparkle networks

Sparkle, the first international service provider (ISP) in Italy and among the top global operators, has announced the opening of a second point of presence (PoP) in Thessaloniki to meet the growing demand for international connectivity in Greece and the Balkan region.

Located in a growing neutral data center in northern Greece, the new PoP delivers Tier-1 internet protocol (IP) transit and capacity services to national and regional network operators, ISPs, over-the-top (OTT) providers, enterprises, content delivery networks (CDNs), and content and application service providers (CAPS), enabling secure, low-latency, and scalable international connectivity.

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Additionally, customers have access to a comprehensive suite of IP solutions, including distributed denial-of-service (DDoS) protection, which safeguards networks against cyberattacks, and virtual network access points (NAPs), providing virtual access to leading internet exchange points (IXPs) without the need for proprietary infrastructure development.

The PoP is integrated into Sparkle’s proprietary fiber infrastructure, which forms a robust ring topology interconnecting Thessaloniki northward to Bulgaria, eastward to Istanbul, southward to Chania, and westward to Albania. Through the connection with Chania, customers will also gain access to high-capacity routes via the BlueMed submarine cable system, linking Italy with France, Greece, and several countries bordering the Mediterranean, with further extensions reaching the

Middle East and Mumbai, India.

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“We believe that Thessaloniki is set to become a key commercial and digital hub for the Balkans,” said Daniele Mancuso, CEO of Sparkle Greece. “With this new PoP, we are not only strengthening our presence in the city but also enabling resilient, high-performance connectivity across Southeastern Europe. Our continued investments in Greece are a clear sign of our long-term vision for the region.”

With two PoPs in Thessaloniki and a total of eight across the country, four data centers between Athens and Chania, and a comprehensive portfolio of ICT and telco services, including software-defined wide area networking (SD-WAN), colocation, IoT connectivity, messaging, roaming, and voice solutions, Sparkle is leading digital transformation in the country and beyond.